Tactical Product Management: Build It, Launch It, Grow It

MGMT 837.8

Examine the phases of product management from software engineering through live launch and growth.

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What you can learn.

  • Learn how to guide products through complex engineering cycles including testing and validation
  • Explore tools and best practices for feature prioritization, measuring results, gathering feedback, and iterating quickly
  • Learn how successful product managers set expectations, facilitate communication, and own outcomes

About this course:

This course examines the phases of product management, from software engineering through live launch and growth. Students learn how to guide products through complex engineering cycles, including testing and validation, release planning, production launches, and maintenance. We explore tools and best practices for feature prioritization, measuring results, gathering feedback, and iterating quickly to ensure products continue to meet market needs and business goals. Learn how successful product managers set expectations, facilitate communication, and own outcomes by bridging the divide between business and technical teams. Hands-on exercises help students practice the skills needed to get products over the finish line on-time and on-budget. 

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This course applies towards the following certificates & specializations…

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