certificate

General Business Studies with Concentration in Marketing

This multicourse certificate gives students interested in a marketing career, or current marketing professionals, the skills to launch or advance a career in the fields of public and media relations.

This program is perfect for...

  • Marketing managers who want or are required to obtain further certification
  • People in related fields looking for a career transition into marketing
  • Working marketing professionals looking for career advancement
  • Students who want to launch a career in marketing

What you can learn.

  • Tricks of the trade when working with print, broadcast, and digital media outlets
  • How social media fits into an integrated marketing strategy
  • How to design effective, long-range marketing strategies
  • The ethics issues of marketing and advertising

What our certificates have done for our students.

85%

feel a certificate helped them enhance their careers

1 out of 4

received a salary increase after starting a certificate program

50%

switched careers after completing a certificate program

85%

recommend a certificate program to others

Courses

Click below to view the required and elective courses, if applicable, for this program.

Defined Elective - Ethics
Students must complete one ethics course from the following list.
Electives - Management
In addition to the 16 units of marketing coursework, a student must complete 20 units of courses in the Management (MGMT) discipline, numbered X 1-199 or X 400-499.
MGMT X 475.5
MGMT X 476.2
MGMT X 470.10
MGMT X 475.2
MGMT X 475.4
MGMT X 469.13
MGMT X 460.983
MGMT X 460.989
MGMT X 460.923
MGMT X 445.61
MGMT X 460.35
MGMT X 460.394
MGMT X 450.2
MGMT X 460.398
MGMT X 460.41
MGMT X 433.02
MGMT X 439.3
MGMT X 442.12
MGMT X 442.14
MGMT X 430.513
MGMT X 442.15
MGMT X 430.514
MGMT X 430.515
MGMT X 427.124
MGMT X 423.421
MGMT X 423.422
MGMT X 427.9
MGMT X 427.96
MGMT X 430.512
MGMT X 430.131
MGMT X 430.132
MGMT X 423.433
MGMT X 430.136
MGMT X 430.137
MGMT X 427.121
MGMT X 423.18
MGMT X 423.2
MGMT X 408.64
MGMT X 423
MGMT X 100
see all courses

Estimated Cost Breakdown

All courses in this program are paid for individually. An application form is required to establish candidacy in this program. From the 'Apply Now' button, complete the online application and pay the application fee if applicable.

Application & Candidacy Fee

200.00

Estimated Program Tuition

7200.00

Estimated program textbook/materials

1000.00

*The Application & Candidacy Fee establishes your candidacy in the program for a period of time covering normal progress toward completion and may allow you to access a variety of program benefits.

Internships Available
No
Visa Requirement Applicable
Yes
VA Benefit Eligible
Yes
Financial Aid
No
Learn More
**Federal Financial Aid Gainful Employment Disclosures

The U.S. Department of Education requires colleges and universities to disclose certain information for any financial aid eligible program that, “prepares students for gainful employment in a recognized occupation”. This information includes program costs; occupations that the program prepares students to enter; occupational profiles; on time completion rate; and for the most recent award year: the number of students who have completed the program, the number of students who complete the program within the estimated duration, the job placement rate, and the median Title IV and private loan debt incurred by those who complete the program. For gainful employment information for this program, visit our Financial Aid page.

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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