Digital Marketing for Financial Advisors
What you can learn.
- Review your website, search engine optimization (SEO), email marketing, event marketing, and creating a marketing calendar
- Examine four real-life case studies of top advisors that are using LinkedIn and Facebook to generate new leads
- Receive a template for how to get started creating your social media marketing campaigns
- Build and strengthen your network of connections, qualify prospects, and request to connect
- Follow up with your new connections without “stalking” them
- Learn how to create your first webinar by choosing the best topic and ten steps for creating a successful webinar
About this course:
In this overview of digital marketing you will: 1) review the six steps in digital marketing for financial advisors: your website, search engine optimization (SEO), email marketing, event marketing, social media and creating a marketing calendar; 2) learn how to create your own social media campaigns and gain new clients; 3) learn to build and strengthen your network of connections; and 4) learn how to utilize webinars as a cost-effective marketing tool.