Marketing and Sales Strategies for Entrepreneurial Business

MGMT X 497.612

For entrepreneurs or small business owners, gain the skills needed to successfully market your business, and improve your bottom line.

READ MORE ABOUT THIS COURSE
Fall
Winter
Spring
Hybrid
Starting at $765.00
As few as 12 weeks
4.0

What you can learn.

  • Gain practical ideas and applications of marketing, advertising, and sales promotion techniques
  • Practice planning, budgeting, and company positioning for marketing and sales campaigns
  • Learn to motivate sales representatives and dealer/distribution organizations
  • Conduct market research, and determine the right advertising medium for your audience

About this course:

This course provides practical ideas and applications of marketing, advertising, and sales promotion techniques for managers, owners, and marketing personnel of small-to-medium-size businesses. Topics include marketing, planning, and budgeting; company positioning; networking; personal selling; improving the company image; public relations and product/service publicity; designing and creating advertising and brochures; selecting, organizing, and motivating sales representatives and dealer/distribution organizations; marketing on the Internet; market research; and selecting and using the right advertising medium.

Fall 2020 Schedule

Available Format(s):

Hybrid courses have both regular remote meeting times and online instruction. Click “See Details” for more information.

Available
-
Thursday 6:30PM PT - 8:30PM PT
Location: Online
Instructor: Brandon Shamim
375617
Fee:
$765.00
6 days left. Enroll by Oct 1, 2020
See Details
Notes

No meeting November 26, 2020.

Enrollment limited; early enrollment advised. Internet access required. Materials required.

Refund Deadline
No refunds after October 14, 2020
Course Requirements
Internet access required to retrieve course materials.
Schedule
Type
Date
Time
Location
Lecture
Thu Oct 1, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 8, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 15, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 22, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 29, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 5, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 12, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 19, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 26, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Dec 3, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Dec 10, 2020
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Dec 17, 2020
6:30PM PT - 8:30PM PT
Online

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
Keep up to date on the latest news and offerings in Entrepreneurship & Small Business Management

vector icon of building

Corporate Education

Learn how we can help your organization meet its professional development goals and corporate training needs.

Learn More

vector icon of building

Donate to UCLA Extension

Support our many efforts to reach communities in need.

Innovation Programs

Student Scholarships

Coding Boot Camp

Lifelong Learning