Marketing and Sales Strategies for Entrepreneurial Business

MGMT X 497.612

For entrepreneurs or small business owners, gain the skills needed to successfully market your business, and improve your bottom line.

READ MORE ABOUT THIS COURSE
Fall
Winter
Spring
Hybrid
Starting at $765.00
As few as 12 weeks
4.0

What you can learn.

  • Gain practical ideas and applications of marketing, advertising, and sales promotion techniques
  • Practice planning, budgeting, and company positioning for marketing and sales campaigns
  • Learn to motivate sales representatives and dealer/distribution organizations
  • Conduct market research, and determine the right advertising medium for your audience

About this course:

This course provides practical ideas and applications of marketing, advertising, and sales promotion techniques for managers, owners, and marketing personnel of small-to-medium-size businesses. Topics include marketing, planning, and budgeting; company positioning; networking; personal selling; improving the company image; public relations and product/service publicity; designing and creating advertising and brochures; selecting, organizing, and motivating sales representatives and dealer/distribution organizations; marketing on the Internet; market research; and selecting and using the right advertising medium.

Fall 2021 Schedule

Date & Time
Details
Format
 
-
Thursday 6:30PM - 8:30PM PT
Available
See Details
Instructor: Brandon Shamim
382460
Fee:
$765.00
Hybridformat icon
Location: Online
ENROLL BY: Sep 23, 2021
See Details
Notes

No meetings November 11 and November 25, 2021.

Enrollment limited; early enrollment advised. Internet access required. Materials required.

Refund Deadline
No refunds after October 06, 2021
Course Requirements
Book: Marketing by Grewal, Dhruv and Michael Levy
Internet access required to retrieve course materials.
Schedule
Type
Date
Time
Location
Lecture
Thu Sep 23, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Sep 30, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 7, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 14, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 21, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Oct 28, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 4, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 11, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 18, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Nov 25, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Dec 2, 2021
6:30PM PT - 8:30PM PT
Online
Lecture
Thu Dec 9, 2021
6:30PM PT - 8:30PM PT
Online

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.

This course applies towards the following certificates & specializations…

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