Marketing and Sales Strategies for Entrepreneurial Business
MGMT X 497.612
For entrepreneurs or small business owners, gain the skills needed to successfully market your business, and improve your bottom line.
Fall
Winter
Spring
Online
Hybrid
Remote Instruction
Starting at $765.00
As few as 11 weeks
4.0
What you can learn.
- Gain practical ideas and applications of marketing, advertising, and sales promotion techniques
- Practice planning, budgeting, and company positioning for marketing and sales campaigns
- Learn to motivate sales representatives and dealer/distribution organizations
- Conduct market research, and determine the right advertising medium for your audience
About this course:
This course provides practical ideas and applications of marketing, advertising, and sales promotion techniques for managers, owners, and marketing personnel of small-to-medium-size businesses. Topics include marketing, planning, and budgeting; company positioning; networking; personal selling; improving the company image; public relations and product/service publicity; designing and creating advertising and brochures; selecting, organizing, and motivating sales representatives and dealer/distribution organizations; marketing on the Internet; market research; and selecting and using the right advertising medium.Winter 2021 Schedule
Available Format(s):
These courses are fully online and have no regular meeting times.
Enrollment Closed
-
This section has no set meeting times.
Instructor:
Brandon Shamim
377354
Fee:
$765.00
Notes
Enrollment limited; early enrollment advised. Internet access required.
Refund Deadline
No refunds after January 08, 2021
Course Requirements
Book:
M: Marketing Fourth Edition (Irwin Marketing)
by Dhruv Grewal
©2014
McGraw-Hill Education
ISBN 9780077861025
Internet access required to retrieve course materials.
Available Format(s):
Hybrid courses have both regular remote meeting times and online instruction. Click “See Details” for more information.
Future Offering (Opens February 01, 2021 12:00:00 AM)
-
Wednesday 6:30PM PT - 8:00PM PT
Location:
Online
Instructor:
Maria Guevara
378820
Fee:
$765.00
Notes
Enrollment limited; early enrollment advised. Internet access required.
Refund Deadline
No refunds after April 13, 2021
Course Requirements
Internet access required to retrieve course materials.
Schedule
Type
Date
Time
Location
Lecture
Wed Mar 31, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed Apr 7, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed Apr 14, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed Apr 21, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed Apr 28, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed May 5, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed May 12, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed May 19, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed May 26, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed Jun 2, 2021
6:30PM PT - 8:00PM PT
Online
Lecture
Wed Jun 9, 2021
6:30PM PT - 8:00PM PT
Online
This course applies towards the following certificates & specializations…
Corporate Education
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