Doing Business in the U.S.

MGMT X 460.952

This course provides an insight into the world's largest consumer market, including how it is significantly different and more challenging than any other marketplace.

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What you can learn.

Familiarize yourself with American business practices, gaining key business and cultural insights on how to do business within the U.S.
Understand the U.S. economy, regional and national demographics, and cultural dynamics
Gain knowledge of business customs, the framework of the U.S. legal system, marketing strategies, and negotiating tactics

About this course:

The United States is the largest consumer market in the world, yet it is significantly different and more challenging than any other marketplace, especially for those who are unfamiliar with American business practices. This course provides entrepreneurs, business managers, and international trade professionals with key business and cultural insights to do business within the mainstream U.S. market. Topics include an overview of the U.S. economy, regional and national demographics and cultural dynamics, business customs, framework of the U.S. legal system, marketing strategies, and negotiating tactics.

Fall 2025 Schedule

September 22 - December 1

Monday 6:30PM - 9:30PM PT

Future Offering (Opens July 28, 2025 12:00:00 AM)

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Instructor: David E. French

404390

Fee:

$905.00

In Person

Location: UCLA Extension Gayley Center in Westwood

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Notes

Internet access required. Materials required.

Refund Deadline

No refunds after October 05, 2025

Course Requirements

Internet access required to retrieve course materials.

Schedule

Type

Date

Time

Location

Lecture

Mon Sep 22, 2025

6:30PM PT - 9:30PM PT