Short Cuts: Editing Dynamic Promotional Videos

Learn to capture attention and craft short, professional marketing materials as a short form audio-visual editor for the entertainment industry. With an emphasis on marketing and advertising for theatrical content, as well as television and streaming platforms, instruction will cover project management; sounds and editorial design strategies; strategic marketing directives; and applying creative skills to meet industry standards. Students will utilize the skills learned to create short form content that will serve as an industry calling card to better prepare them for the job market. Entertainment industry guests will provide additional guidance and up-to-the-minute advice.