david French

David E French

David French is the Chief Executive Officer of David French & Associates, LLC a strategy firm based in Los Angeles, California.  David first worked as a strategist with the Traveler’s Insurance Company, Smith Barney, and Solomon Brothers.  He left there to work as a Business Officer at Loyola Marymount University for a number of years where he also worked on developing his theory of neo-strategy.

Developing significant successes where others have thought the market to be controlled, stagnant, or unprofitable have been the types of personal challenges that David and the firm have excelled at.  Vertical markets with significant barriers to entry such as entertainment, medical, hospitality, alcohol, property development, and international market entry have been areas of tremendous success for the firm.

The firm has also helped clients of various sizes to not only establish operations in the US or abroad, but to develop winning strategies that have addressed the marketing, distribution, operations, finance, management, legal, tax, and investment issues for their clients.  David has aided the firm with clients and projects ranging from foreign governments to start up enterprises.  He is a widely sought after speaker on strategy, US Market Entry, and International Markets.

David holds an MBA in International Finance and Strategy from Loyola Marymount University as well a degree in English Literature.  He regularly lectures at UCLA’s Extension program and as an adjunct professor at Loyola Marymount University at both undergraduate and graduate levels.    

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