Marketing and PR for Writers and Agents

WRITING X 455.3

Learn how writers get their names out there and take advantage of opportunities to connect with readers in this practical course on personal branding and promotion.

READ MORE ABOUT THIS COURSE
Fall
Online
Starting at $695.00
As few as 10 weeks
3.0

What you can learn.

  • Learn how to develop a platform for yourself as a writer
  • Identify opportunities to craft an online presence for your writing career
  • Get insight into how authors make connections to appear at book festivals, readings, and workshops
  • Get advice on how to approach journalists and reviewers to cover your work

About this course:

This course provides a comprehensive introduction to communications with a focus on personal branding, public relations, and marketing. Aspiring authors or literary agents learn about the work of a book publicist or marketing professional and develop the skills necessary to effectively communicate about a book or literary project to a wide audience. Required for the Certificate in Literary Representation.

Fall 2021 Schedule

Date & Time
Details
Format
 
-
This section has no set meeting times.
Available
See Details
Instructor: Scott Eagan
382588
Fee:
$695.00
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ENROLL BY: Sep 29, 2021
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Notes

Enrollment limited to 15 students. Internet access required.

This course is conducted through Canvas, a secure website that allows students to log in to access lectures, discussions, and other course materials on demand. There are no required class meetings. Each course is structured with weekly assignments and deadlines. Lectures and coursework are accessible throughout the week. Workshops are conducted in writing via discussion boards with your instructor and classmates.

 

Refund Deadline
No refunds after October 13, 2021
Course Requirements
Internet access required to retrieve course materials.

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.

This course applies towards the following certificates & specializations…

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