Establishing a Successful Business

MGMT X 497.615

Designed for business owners and decision-makers, this course dives into business models and strategies that equip companies to thrive and reach the next level of success.

READ MORE ABOUT THIS COURSE
Fall
Winter
Spring
Summer
Online
Hybrid
Starting at $855.00
As few as 11 weeks
4.0

What you can learn.

  • Complete a competitive analysis of your business landscape
  • Define and articulate your unique value and selling advantage
  • Identify target audience and customer base
  • Develop a strategy and business model that anticipates competition and situates your business to reap financial rewards

About this course:

The key to reducing the risks and increasing the chances of success in business is to develop a business model that delivers unique value. To accomplish this, particpants must be able to objectively analyze the competitive landscape and innovate and articulate their unique value so they can implement a strategy and anticipate the financial rewards. This course examines the essential elements of success. Designed for business owners, key executives, managers and those developing a business, the course teaches participants how to define a business model and strategy that equips their company to thrive, even in intensely competitive industries. Topics include competitive analysis, creating and defining a unique selling advantage, identifying the customer and honing a strategy. Real-world situations are used for examples of application. Participants leave with the tools to develop a business model and strategy that creates value and allows them to work on their business instead of for their business.

Spring 2024 Schedule

Date & Time
Details
Format
 
-
This section has no set meeting times.
Enrollment Closed
See Details
Instructor: C. Scott Hindell
396346
Fee:
$855.00
Onlineformat icon
Notes

Enrollment limited; early enrollment recommended. Internet access required. 

Refund Deadline
No refunds after April 05, 2024
Course Requirements
Internet access required.

Summer 2024 Schedule

Date & Time
Details
Format
 
-
Wednesday 6:30PM - 9:30PM PT
Future Offering (Opens April 29, 2024 12:00:00 AM)
See Details
Instructor: C. Scott Hindell
397621
Fee:
$855.00
Hybridformat icon
Location: Remote Classroom , UCLA
Notes

No meeting July 3, 2024. Online instruction instead for week of July 3-9, 2024.

This hybrid section is made up of In Person, Live Online and Online instruction.

International Students: This hybrid section is considered In Person for immigration purposes.

Enrollment limited; early enrollment advised. Internet access required. Materials required.

Refund Deadline
No refunds after July 09, 2024
Course Requirements
Schedule
Type
Date
Time
Location
Lecture
Wed Jun 26, 2024
6:30PM PT - 9:30PM PT
UCLA
Dodd Hall 162
Lecture
Wed Jul 10, 2024
6:30PM PT - 9:30PM PT
UCLA
Dodd Hall 162
Lecture
Wed Jul 17, 2024
6:30PM PT - 9:30PM PT
Remote Classroom
Lecture
Wed Jul 24, 2024
6:30PM PT - 9:30PM PT
Remote Classroom
Lecture
Wed Jul 31, 2024
6:30PM PT - 9:30PM PT
Remote Classroom
Lecture
Wed Aug 7, 2024
6:30PM PT - 9:30PM PT
UCLA
Dodd Hall 162
Lecture
Wed Aug 14, 2024
6:30PM PT - 9:30PM PT
UCLA
Dodd Hall 162
Lecture
Wed Aug 21, 2024
6:30PM PT - 9:30PM PT
UCLA
Dodd Hall 162
Lecture
Wed Aug 28, 2024
6:30PM PT - 9:30PM PT
Remote Classroom
Lecture
Wed Sep 4, 2024
6:30PM PT - 9:30PM PT
UCLA
Dodd Hall 162

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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