Entertainment Public Relations

MGMT X 469.29

This course explores strategies for creating and executing publicity campaigns for entertainment products.

READ MORE ABOUT THIS COURSE
Spring
Remote Instruction
Starting at $455.00
As few as 5 weeks
2.0

What you can learn.

  • Explore techniques and strategies employed in all areas of entertainment publicity, including TV, film, music, and sports
  • Review the development of a publicity campaign
  • Learn about reputation management, digital and social media, working with the media, and writing an effective press release

About this course:

The course explores strategies for creating and executing publicity campaigns for entertainment products. The course explores techniques and strategies employed in all areas of entertainment publicity, including TV, film, music, and sports. Topics covered include the development of a publicity campaign, reputation management, digital media, social media, working relationships with the media, and writing an effective press release.

Spring 2021 Schedule

Available Format(s):

These courses have regular meeting times and are fully online, via remote instruction. Click “See Details” below for more information.

Available
-
Wednesday 7:00PM PT - 10:00PM PT
Location: Online
Instructor: Cynthia Lieberman
378867
Fee:
$455.00
15 days left. Enroll by May 5, 2021
See Details
Notes

Elective credit toward Strategic Branding & Public Relations Certificate. Internet access required.

Refund Deadline
No refunds after May 11, 2021
Course Requirements
Schedule
Type
Date
Time
Location
Lecture
Wed May 5, 2021
7:00PM PT - 10:00PM PT
Online
Lecture
Wed May 12, 2021
7:00PM PT - 10:00PM PT
Online
Lecture
Wed May 19, 2021
7:00PM PT - 10:00PM PT
Online
Lecture
Wed May 26, 2021
7:00PM PT - 10:00PM PT
Online
Lecture
Wed Jun 2, 2021
7:00PM PT - 10:00PM PT
Online

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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