Writing for Public Relations

MGMT X 469.12

Designed for those already possessing well-honed writing skills, this course surveys the breadth of professional public relations writing in its many forms.

READ MORE ABOUT THIS COURSE
Fall
Winter
Spring
Remote Instruction
Starting at $765.00
As few as 11 weeks
4.0

What you can learn.

  • Create news releases, pitch letters, media advisories, and biographies
  • Learn to write position papers, speeches, and feature writing
  • Explore crisis communications and other typical public relations writing as part of a strategic public relations campaign

About this course:

This course provides a detailed survey of professional public relations writing in its many forms. It is structured to illustrate both the style and content of corporate, agency, nonprofit, and special client writing tasks in today's highly competitive public relations market. This class is directed to those already possessing well-honed writing skills. Students create their own examples of news releases, pitch letters, biographies, position papers, media advisories, feature writing, speeches, crisis communications, and other typical public relations writing as part of a strategic public relations campaign kit. 
Prerequisites
MGMT X 432 Reporting and Writing I and MGMT X 469.11 Fundamentals of Public Relations or equivalent experience and consent of the instructor.

Fall 2020 Schedule

Available Format(s):

These courses have regular meeting times and are fully online, via remote instruction. Click “See Details” below for more information.

Available
-
Tuesday 7:00PM PDT - 10:00PM PST
Location: Online
Instructor: Joann Killeen
375641
Fee:
$765.00
53 days left. Enroll by Sep 29, 2020
See Details
Notes

Enrollment limited to 20 students. Internet access required. Materials Required.

Refund Deadline
No refunds after October 12, 2020
Course Requirements
Internet access required to retrieve course materials.
Schedule
Type
Date
Time
Location
Lecture
Tue Sep 29, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Oct 6, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Oct 13, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Oct 20, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Oct 27, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Nov 3, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Nov 10, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Nov 17, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Nov 24, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Dec 1, 2020
7:00PM PDT - 10:00PM PST
Online
Lecture
Tue Dec 8, 2020
7:00PM PDT - 10:00PM PST
Online

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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