Advanced Digital and Social Media Marketing Strategies

MGMT X 466.05

For those who understand the basics of digital and social media marketing, this advanced course will focus on using digital and social media to get business results and improve the business bottom-line.

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What you can learn.

Study tactical plans that lead to bottom-line success
Learn practical steps, techniques, and best practices that result in higher monetization
Better integrate digital and social media into traditional marketing plans to reduce expenses and create higher returns

About this course:

The course is intended for executives and professionals that want to go beyond the basics to learn how to apply social media to get concrete business results. The course puts students on the leadership path with strategies and tactical plans that lead to bottom-line success. This program delivers the latest strategies to drive more revenue and save costs by incorporating social media into traditional business practices. With this curriculum, attendees learn practical steps, techniques, and best practices geared toward integrating social media and digital programs within their businesses with higher monetizations of their investment.

Summer 2021 Schedule

Available Format(s):

Online

Course content is delivered through an online learning platform where you can engage with your instructor and classmates. There are no required live meetings, but assignments are due regularly.

Available