Marketing, Advertising & PR
Marketing, Advertising & PR
Marketing, Sales, and PR demands creativity, experience, and a deep knowledge of the tools and strategies available. Whether you are a lifelong marketing, sales, or public relations professional who just wants to sharpen your skills with a few classes or you are new to the field and want to dive right in with a certificate, we have the right program for you.
Our marketing programs can help you gain a strong foundation in the principles and practices of marketing or update your skills and stay relevant in this constantly evolving field. Courses that focus on digital marketing, analytics, and other hot topics in the industry will keep you on top of your game.
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Marketing, Advertising & PR
Courses
MGMT X 461A
Writing for Marketing and Advertising
Effective marketing and advertising campaigns have creative and resonant messages. Hone your writing skills to craft compelling messages in this course.
MGMT X 469.12
Writing for Public Relations
Designed for those already possessing well-honed writing skills, this course surveys the breadth of professional public relations writing in its many forms.