Personal Branding and Becoming an Influencer

MGMT X 460.382
Many professionals are looking to increase their personal influence to grow their own brands, careers, and ventures. Learn to develop and manage personal brands to achieve true influence.
READ MORE ABOUT THIS COURSE
Hybrid
Starting at $455.00
As few as 5 weeks
2.0 Credits

What you can learn.

  • Learn how to establish credibility as an expert
  • Explore methods of promoting that expertise through media and messages that match talents and markets
  • Learn to build a genuine and significant following, and develop rewarding relationships with the community, including other influencers and potential sponsors

About this course:

Marketers are increasingly hiring influencers to generate greater impact in the market, from simply promoting a brand and spreading a message, to attracting the influencers' personal followers. Those promotional opportunities--along with the accompanying fame and other rewards--has inspired thousands of people worldwide to become influencers themselves. At the same time, many professionals are looking to increase their personal influence to grow their own brands, careers, ventures, and overall efficacy. In this second part of a two-part course, students will learn how to develop and manage personal brands to achieve true influence. This involves establishing credibility as an "expert," promoting that expertise through media and messages that match their talents and their market, building a genuine and significant following, and developing rewarding relationships with their community, including other influencers and potential sponsors.  

Fall 2018 Schedule

Hybrid courses utilize a combination of in-person classroom meetings and online meetings.

Available
-
Wednesday 6:30PM - 9:30PM
Instructor: Amanda Russell
363433
Fee:
$455.00
3 days left. Enroll by Sep 25, 2018
See Details
Notes

Internet access required. Materials required.

Refund Deadline
No refunds after October 30, 2018
Course Requirements
Course syllabus not yet available
Schedule
Type
Date
Time
Location
Lecture
Wed Oct 31, 2018
6:30PM - 9:30PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 214
Lecture
Wed Nov 7, 2018
6:30PM - 9:30PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 214
Lecture
Wed Nov 14, 2018
6:30PM - 9:30PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 214
Lecture
Wed Nov 21, 2018
6:30PM - 9:30PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 214
Lecture
Wed Nov 28, 2018
6:30PM - 9:30PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 214

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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