A&R: Making Music from Acquisition to Release

MUSC X 446.2

Learn the functions of the A&R professional, including the collective effort needed from all departments—artist and label—in the creation of recorded music in all formats, from inception to acquisition and release.

READ MORE ABOUT THIS COURSE
Classroom
Starting at $699.00
As few as 11 weeks
4.0

What you can learn.

  • Delve into the collective effort needed from all departments to be a successful A&R professional
  • Learn about the role of producers, managers, and booking agents in the A&R world
  • Discover how to promote and attract interest from labels without losing your artistic integrity
  • Hear from guest speakers from all facets of the music industry and their experiences with A&R

About this course:

A definitive analysis of the functions of the A&R professional, this course stresses the collective effort needed from all departments--artist and label--in the creation of recorded music in all formats--from creation to acquisition and release. Topics include new artist acquisition; record deals; the role of the producer; working with personal managers and booking agents; the role of social media from the artist and executive perspectives; A&R and sync strategies; independent touring; the current local music scene; specific A&R approaches for urban music, EDM, singer/songwriter, alternative, and indie music; how to attract interest from major and independent labels without compromising artistic integrity; paths to A&R career positions; and analysis of how recently signed artists got their first contracts. Guest speakers include recording artists, producers, managers, record company executives, and A&R personnel.

Winter 2020 Schedule

Available Format(s):

These courses meet in person and make use of an online presence to varying degrees.

Future Offering (Opens November 04, 2019 12:00:00 AM)
-
Thursday 7:00PM - 10:00PM
Location: UCLA
370646
Fee:
$699.00
See Details
Notes

Internet access required.

Refund Deadline
No refunds after January 22, 2020
Course Requirements
Internet access required to retrieve course materials.
Schedule
Type
Date
Time
Location
Lecture
Thu Jan 9, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Jan 16, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Jan 23, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Jan 30, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Feb 6, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Feb 13, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Feb 20, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Feb 27, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Mar 5, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Mar 12, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146
Lecture
Thu Mar 19, 2020
7:00PM - 10:00PM
UCLA
Dodd Hall 146

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.

This course applies towards the following certificates & specializations…

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