A&R: Making Music from Acquisition to Release

MUSC X 446.2

Learn the functions of the A&R professional, including the collective effort needed from all departments—artist and label—in the creation of recorded music in all formats, from inception to acquisition and release.

READ MORE ABOUT THIS COURSE
Winter
Summer
Classroom
Starting at $699.00
As few as 11 weeks
4.0

What you can learn.

  • Delve into the collective effort needed from all departments to be a successful A&R professional
  • Learn about the role of producers, managers, and booking agents in the A&R world
  • Discover how to promote and attract interest from labels without losing your artistic integrity
  • Hear from guest speakers from all facets of the music industry and their experiences with A&R

About this course:

A definitive analysis of the functions of the A&R professional, this course stresses the collective effort needed from all departments--artist and label--in the creation of recorded music in all formats--from creation to acquisition and release. Topics include new artist acquisition; record deals; the role of the producer; working with personal managers and booking agents; the role of social media from the artist and executive perspectives; A&R and sync strategies; independent touring; the current local music scene; specific A&R approaches for urban music, EDM, singer/songwriter, alternative, and indie music; how to attract interest from major and independent labels without compromising artistic integrity; paths to A&R career positions; and analysis of how recently signed artists got their first contracts. Guest speakers include recording artists, producers, managers, record company executives, and A&R personnel.

Summer 2020 Schedule

Available Format(s):

These courses meet in person and make use of an online presence to varying degrees.

Future Offering (Opens April 27, 2020 12:00:00 AM)
-
Monday 7:00PM PDT - 10:00PM PDT
Location: UCLA
Instructor: Justin Paul
373903
Fee:
$699.00
See Details
Notes

Internet access required.

Refund Deadline
No refunds after July 05, 2020
Course Requirements
Internet access required to retrieve course materials.
Schedule
Type
Date
Time
Location
Lecture
Mon Jun 22, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Jun 29, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Jul 6, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Jul 13, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Jul 20, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Jul 27, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Aug 3, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Aug 10, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Aug 17, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Aug 24, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170
Lecture
Mon Aug 31, 2020
7:00PM PDT - 10:00PM PDT
UCLA
Dodd Hall 170

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.

This course applies towards the following certificates & specializations…

Keep up to date on the latest news and offerings in Music

vector icon of building

Corporate Education

Learn how we can help your organization meet its professional development goals and corporate training needs.

Learn More

vector icon of building

Donate to UCLA Extension

Support our many efforts to reach communities in need.

Innovation Programs

Student Scholarships

Coding Boot Camp

Lifelong Learning