Personal Branding and Becoming an Influencer

MGMT X 460.382

Many professionals are looking to increase their personal influence to grow their own brands, careers, and ventures. Learn to develop and manage personal brands to achieve true influence.

READ MORE ABOUT THIS COURSE
Fall
Spring
Remote Instruction
Starting at $455.00
As few as 5 weeks
2.0

What you can learn.

  • Learn how to establish credibility as an expert
  • Explore methods of promoting that expertise through media and messages that match talents and markets
  • Learn to build a genuine and significant following, and develop rewarding relationships with the community, including other influencers and potential sponsors

About this course:

Marketers are increasingly hiring influencers to generate greater impact in the market, from simply promoting a brand and spreading a message to attracting the influencers' personal followers. Those promotional opportunities--along with the accompanying fame and other rewards--have inspired thousands of people worldwide to become influencers themselves. At the same time, many professionals are looking to increase their personal influence to grow their own brands, careers, ventures, and overall efficacy. In this second part of a two-part course, students learn how to develop and manage personal brands to achieve true influence. This involves establishing credibility as an "expert," promoting that expertise through media and messages that match their talents and their market, building a genuine and significant following, and developing rewarding relationships with their community, including other influencers and potential sponsors.  

Spring 2020 Schedule

Available Format(s):

These courses meet regularly and are fully online. Click “See Details” below for more information.

Wait List
-
Tuesday 6:30PM PDT - 9:45PM PDT
Location: Online
Instructor: Angela Kim, Lia Haberman
372431
Fee:
$455.00
See Details
Notes

Internet access required. Materials required.

Refund Deadline
No refunds after May 04, 2020
Course Requirements
Course syllabus not yet available.
(Optional) No Textbook Required
Schedule
Type
Date
Time
Location
Lecture
Tue May 5, 2020
6:30PM PDT - 9:45PM PDT
Online
Lecture
Tue May 12, 2020
6:30PM PDT - 9:45PM PDT
Online
Lecture
Tue May 19, 2020
6:30PM PDT - 9:45PM PDT
Online
Lecture
Tue May 26, 2020
6:30PM PDT - 9:45PM PDT
Online
Lecture
Tue Jun 2, 2020
6:30PM PDT - 9:45PM PDT
Online

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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