Search Engine Optimization for Marketing

MGMT X 470.30

This course teaches you how to leverage the power of SEO in order to enhance online business performance.

READ MORE ABOUT THIS COURSE
In-Person
Hybrid (In-Person)
Online
Starting at $525.00
As few as 5 weeks
2.0

What you can learn.

  • Learn successful SEO strategies that meet business goals
  • Develop content that drives a target audience to your site
  • Optimize website architecture and build inbound links to increase search rankings
  • Enhance organic search traffic using various marketing tactics

About this course:

This course provides insight about the tools, techniques and strategies needed to develop content that draws in your target audience along their consumer journey, optimize your website architecture and build inbound links to improve search rankings. Learn about the collection of marketing, site development and public relations tactics that form a winning SEO strategy to meet your business goals and increase site traffic and sales from the organic search channel. Topics covered include content marketing, on-page optimization and inbound link building.

Spring 2024 Schedule

Date & Time
Details
Format
 
-
Thursday 6:00PM - 9:00PM PT
Available
See Details
Instructor: Jeff Ferguson
396405
Fee:
$525.00
In-Personformat icon
Location: UCLA Extension Gayley Center in Westwood
ENROLL BY: Apr 4, 2024
See Details
Notes
Internet access required.
Refund Deadline
No refunds after April 10, 2024
Course Requirements
No Textbook Required
Schedule
Type
Date
Time
Location
Lecture
Thu Apr 4, 2024
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 111
Lecture
Thu Apr 11, 2024
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 111
Lecture
Thu Apr 18, 2024
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 111
Lecture
Thu Apr 25, 2024
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 111
Lecture
Thu May 2, 2024
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 111
Lecture
Thu May 9, 2024
6:00PM PT - 9:00PM PT
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 111

Summer 2024 Schedule

Date & Time
Details
Format
 
-
This section has no set meeting times.
Future Offering (Opens April 29, 2024 12:00:00 AM)
See Details
397656
Fee:
$525.00
Onlineformat icon
Notes
Internet access required.
Refund Deadline
No refunds after August 02, 2024
Course Requirements
No Textbook Required
-
Tuesday 7:00PM - 9:00PM PT
Future Offering (Opens April 29, 2024 12:00:00 AM)
See Details
397655
Fee:
$525.00
Hybrid (In-Person)format icon
Location: UCLA Extension Lindbrook Center in Westwood
Notes
Internet access required.
Refund Deadline
No refunds after July 01, 2024
Course Requirements
No Textbook Required
Schedule
Type
Date
Time
Location
Lecture
Tue Jun 25, 2024
7:00PM PT - 9:00PM PT
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center
Lecture
Tue Jul 2, 2024
7:00PM PT - 9:00PM PT
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center
Lecture
Tue Jul 9, 2024
7:00PM PT - 9:00PM PT
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center
Lecture
Tue Jul 16, 2024
7:00PM PT - 9:00PM PT
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center
Lecture
Tue Jul 23, 2024
7:00PM PT - 9:00PM PT
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center

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