Marketing and Distributing Independent Films Across All Platforms

MGMT X 403.61

Learn how to find domestic and overseas distribution for theatrical, television, DVD, and alternative markets by gaining knowledge on how to craft a distribution strategy from the earliest stages of project development.

READ MORE ABOUT THIS COURSE
Fall
Winter
Spring
Summer
Online
In-Person
Starting at $745.00
As few as 11 weeks
4.0

What you can learn.

  • Understand the considerations involved in financing, packaging, and selling viable material
  • Study a variety of deal structures to learn how to profit in distribution
  • Delve into the process of selling the film at festivals and other markets
  • Learn the roles of producers, marketing and sales executives in the distribution process

About this course:

What are the considerations involved in financing, packaging, selling, or acquiring a financially viable film? Producers, filmmakers, and screenwriters learn what makes a project attractive to potential buyers; study a variety of deal structures; and learn how to find domestic and overseas distribution for theatrical, television, streaming, DVD, and alternative markets. You also gain knowledge on how to craft a marketing and distribution strategy from the earliest stages of project development. Topics include choosing materials, budget, and casting; selling the film through festivals and markets; key buyers; evolving distribution outlets, such as Internet and cell phones; the roles of producer, marketing and sales executives, and executive producers; and an overview of film financing models.

Spring 2023 Schedule

Date & Time
Details
Format
 
-
This section has no set meeting times.
Wait List
See Details
Instructor: Kevin Mardesich
390434
Fee:
$745.00
Onlineformat icon
Notes

Internet access required. Materials required.

Refund Deadline
No refunds after April 07, 2023
Course Requirements
Internet access required to retrieve course materials.
-
Monday, Saturday
Available
See Details
Instructor: Mark Padilla
391054
Fee:
$745.00
In-Personformat icon
Location: UCLA
ENROLL BY: Apr 3, 2023
See Details
Notes

No mtgs. May 15, 22, 29. Internet access required. 

Refund Deadline
No refunds after April 16, 2023
Course Requirements
Internet access required to retrieve course materials.
(Optional) The Independent Film Producer's Survival Guide: A Business and Legal Sourcebook by Gunnar Erickson , Harris Tulchin , Mark Halloran
(Optional) Think Outside the Box Office: The Ultimate Guide to Film Distribution and Marketing for the Digital Era by Jon Reiss
(Optional) Inside Track for Independent Filmmakers by Adam Leipzig
Schedule
Type
Date
Time
Location
Lecture
Mon Apr 3, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170
Lecture
Mon Apr 10, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170
Lecture
Sat Apr 15, 2023
2:00PM PT - 5:00PM PT
UCLA
Dodd Hall 170
Lecture
Mon Apr 17, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170
Lecture
Sat Apr 22, 2023
10:00AM PT - 5:00PM PT
UCLA
Dodd Hall 170
Lecture
Mon Apr 24, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170
Lecture
Mon May 1, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170
Lecture
Mon May 8, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170
Lecture
Mon Jun 5, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170
Lecture
Mon Jun 12, 2023
7:00PM PT - 10:00PM PT
UCLA
Dodd Hall 170

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.

This course applies towards the following certificates & specializations…

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