Marketing and Distributing Independent Films Across All Platforms

MGMT X 403.61
Learn how to find domestic and overseas distribution for theatrical, television, DVD, and alternative markets by gaining knowledge on how to craft a distribution strategy from the earliest stages of project development.
READ MORE ABOUT THIS COURSE
Fall
Winter
Spring
Summer
Online
Classroom
Starting at $699.00
As few as 11 weeks
4.0 Credits

What you can learn.

  • Understand the considerations involved in financing, packaging, and selling viable material
  • Study a variety of deal structures to learn how to profit in distribution
  • Delve into the process of selling the film at festivals and other markets
  • Learn the roles of producers, marketing and sales executives in the distribution process

About this course:

What are the considerations involved in financing, packaging, selling, or acquiring a financially viable film? Producers, filmmakers, and screenwriters learn what makes a project attractive to potential buyers, study a variety of deal structures, and learn how to find domestic and overseas distribution for theatrical, television, DVD, and alternative markets. You gain knowledge on how to craft a distribution strategy from the earliest stages of project development. Topics include choosing materials, budget, and casting; selling the film through festivals and markets; key buyers; evolving distribution outlets, such as Internet and cell phones; the roles of producer, marketing and sales executives, and executive producers; and an overview of film financing models.

Spring 2019 Schedule

These courses are fully online, and there are no in-person classroom meetings.

Enrollment Closed
-
Instructor: Kevin Mardesich
364993
Fee:
$699.00
See Details
Notes

Internet access required. Materials required.

Refund Deadline
No refunds after April 7, 2019
Course Requirements
Internet access required to retrieve course materials.
Think Outside the Box Office: The Ultimate Guide to Film Distribution and Marketing for the Digital Era

These courses meet in person and make use of an online presence to varying degrees.

Enrollment Closed
-
Monday, Saturday
Instructor: Mark Padilla
366935
Fee:
$699.00
See Details
Notes

No meetings Apr. 8, May 13, 20, 27. Internet access required. Materials required. 

Refund Deadline
No refunds after April 14, 2019
Course Requirements
Internet access required to retrieve course materials.
The Independent Film Producer's Survival Guide: A Business and Legal Sourcebook by Gunnar Erickson, Harris Tulchin, Mark Halloran
Schedule
Type
Date
Time
Location
Lecture
Mon Apr 1, 2019
7:00PM - 10:00PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 202
Lecture
Mon Apr 15, 2019
7:00PM - 10:00PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 202
Lecture
Mon Apr 22, 2019
7:00PM - 10:00PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 202
Lecture
Sat Apr 27, 2019
10:00AM - 5:00PM
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 121C
Lecture
Mon Apr 29, 2019
7:00PM - 10:00PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 202
Lecture
Sat May 4, 2019
10:00AM - 5:00PM
UCLA Extension Gayley Center in Westwood
UCLA Extension Gayley Center 121C
Lecture
Mon May 6, 2019
7:00PM - 10:00PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 202
Lecture
Mon Jun 3, 2019
7:00PM - 10:00PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 202
Lecture
Mon Jun 10, 2019
7:00PM - 10:00PM
UCLA Extension Lindbrook Center in Westwood
UCLA Extension Lindbrook Center 202

These courses are fully online, and there are no in-person classroom meetings.

Future Offering (Opens 29 Apr 2019 12:00:00 AM)
-
Instructor: Kevin Mardesich
368320
Fee:
$699.00
See Details
Notes

Internet access required. Materials required.

Refund Deadline
No refunds after June 30, 2019
Course Requirements
Internet access required to retrieve course materials.
Think Outside the Box Office: The Ultimate Guide to Film Distribution and Marketing for the Digital Era
(Optional) Required text needs to be purchased online. It is not available at the UCLA bookstore. The electronic version is reccommended.

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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