Marketing, Advertising & PR
Marketing, Advertising & PR
Marketing, Sales, and PR demands creativity, experience, and a deep knowledge of the tools and strategies available. Whether you are a lifelong marketing, sales, or public relations professional who just wants to sharpen your skills with a few classes or you are new to the field and want to dive right in with a certificate, we have the right program for you.
Our marketing programs can help you gain a strong foundation in the principles and practices of marketing or update your skills and stay relevant in this constantly evolving field. Courses that focus on digital marketing, analytics, and other hot topics in the industry will keep you on top of your game.
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Marketing, Advertising & PR
Courses
MGMT X 460.494
New Business Development and Pitching the Perfect Presentation
Develop and perfect your business pitch in this course so that you are ready to sell your product/service to your next client, or to pitch your new business idea to potential investors.
MGMT X 460.382
Personal Branding and Becoming an Influencer
Many professionals are looking to increase their personal influence to grow their own brands, careers and ventures. Learn to develop and manage personal brands to achieve true influence.
MGMT X 469.16
PR and Branding in Practice: Putting It All Together
Intended for PR students in advanced standing and current professionals, this course teaches the techniques for developing solutions to public relations problems and how to put together an effective PR practice.
MGMT X 460.16
Principles of Professional Selling
Underlying all business development and revenue generation is the ability to sell. Gain a foundation to professional selling to help increase your organization's bottom line.
MGMT X 460.45
Sales Management Strategies and Techniques
For sales professionals who have moved into a management role, learn the key functions of a sales managers, as well as strategies and techniques needed to develop, motivate, and manage your team to success.