Principles of Professional Selling

MGMT X 460.16

Underlying all business development and revenue generation is the ability to sell. Gain a foundation to professional selling to help increase your organization's bottom line.

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What you can learn.

Learn sales presentation scripting techniques
Practice public speaking and develop a polished sales approach
Role-play the selling process, from the qualifying prospects and obtaining appointments, to handling objections, and finally closing the sale
Simulate selling by phone and via digital mediums

About this course:

This course emphasizes role-playing; sales presentation scripting techniques; public speaking; professionalism in sales; and developing a polished sales approach for wholesale, specialty and service selling. Topics include controlling the selling process from start to finish; locating, identifying and qualifying prospects; obtaining appointments and selling by phone; demonstrating products and services; handling objections and closing the sale; selling after the close; using telemarketing, marketing specialists and networking to find prospects; the ethics of sales; and the legal pitfalls of selling.

Spring 2025 Schedule

April 1 - June 10

Tuesday 6:30PM - 9:30PM PT

Future Offering (Opens February 03, 2025 12:00:00 AM)

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401865

Fee:

$855.00

In Person

Location: UCLA Extension Lindbrook Center in Westwood

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Notes

Enrollment limited; early enrollment advised. Internet access required.

Refund Deadline

No refunds after April 13, 2025

Course Requirements

Internet access required to retrieve course materials.

Course Syllabus

Schedule

Type

Date

Time

Location

Lecture

Tue Apr 1, 2025

6:30PM PT - 9:30PM PT