Event Management Essentials: Planning and Budgeting

MGMT 867.011

The first course in the two-part event management specialization covers event essentials, from idea generation to successful execution. Students will begin their capstone project, which will be evaluated in the second course.

Starting at $765.00
As few as 11 weeks

What you can learn.

  • Explore the meetings industry and profession
  • Gain knowledge of strategic meetings, project and meeting management, event design and experience, and budgeting basics
  • Evaluate site and venue selection, risk management, contracts, and negotiations

About this course:

The first course in our two-part event management essentials series covers the core basics, from idea generation to successful completion. Topics covered include the meetings industry and profession, strategic meetings, project and meeting management, event design and experience, budgeting basics, site and venue selection, risk management, contracts and negotiations, registration and housing, and marketing--all of which play a key part in planning a successful event. In addition, students will start the first part of a capstone project, which will give them a chance to put into practice all that was learned in this course.

Winter 2021 Schedule

Available Format(s):

These courses are fully online and have no regular meeting times.

This section has no set meeting times.
Instructor: Charmaine Wilkerson
See Details

Enrollment limited; early enrollment advised. Visitors not permitted. Internet access required.

Refund Deadline
No refunds after January 08, 2021
Course Requirements
Internet access required.
Book: Convention Industry Council Manual by Mariela McIlwraith, CMP, CMM,MBA
Course syllabus not yet available

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.

This course applies towards the following certificates & specializations…

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