Jennifer Stein Simms

Jennifer Stein Simms has over twenty-five years of global marketing experience both on the brand side and as a marketing consultant. Her career began when she was chosen as the only undergraduate chosen to participate in the MBA internship program at Kraft General Foods working in New Product Development for the desserts division on brands such as JELL-O, and Cool Whip. Since then she has added her marketing savvy to numerous CPG brands ranging from classic CPG products such as Sara Lee Coffee & Tea, GAP, Banana Republic, Cirque du Soleil, Polaroid, Hidden Valley Ranch, Barbara’s Bakery, Hyland’s Homeopathic and many many more. She specializes in new product development and consumer immersion.

Prior to being an independent consultant, she was the Senior Vice President of Marketing for Teleflora, the largest floral wire service in the world. Jen's team was responsible for all marketing materials and communication distributed to all 21,000 member florists. Prior to Teleflora, she was the Vice President of Pom Wonderful, the pomegranate company, leading all marketing efforts for fresh pomegranates and beverages. During her tenure, her team launched the widely popular POM Tea.

Jen has a BA in Communications from the Annenberg School of Communications at the University of Pennsylvania and a Masters degree from Columbia University in Organizational Behavior.