Do you have a well-defined process to follow and does it lead to success? Or do you follow the typical path of technical professionals which is to “sell” with data; and if you don't get the result you want, you present more data?
This course shows how personal communication and persuasion skills are as rational as technical skills, and that you can learn and apply them just as systematically as you mastered your technical skills, helping you to interact with confidence and giving you credibility with your peers and customers/colleagues. Some of the learnings include:
- How to persuade colleagues/customers about an issue, e.g., to use a different approach or technology, to get funding for an idea, to change priority of a project, etc.
- Understand and utilize a 9-step persuasion process that works in a technical environment
- How to effectively persuade people whose personality and behavioral styles are different from yours
- How to help your colleagues (team members, managers, subordinates, etc.) and/or customers discover they need your idea, product, service, etc. and why “convincing” doesn’t work
- How to get people to feel urgency and take action
The focus is on the systematic application of a logical process, an understanding of the human elements involved, and on providing the necessary skills, strategies, and techniques to increase your professional as well as personal effectiveness.
Through self-assessment surveys, you’ll learn about your communication and persuasion tendencies and how to be more effective in persuading colleagues and clients who are different.
Best practices are stressed along with a set of tools and techniques that can be applied immediately to persuasion situations.
Industry specific examples are cited to assist with the application process.