Entrepreneurship and New Venture Formation
MGMT X 497.52
Starting a new business venture requires an understanding of the business landscape. This survey course explores the essentials factors for turning an idea into a successful business.
What you can learn.
- Explore the various benefits/costs of sole proprietorships, partnerships, corporations, and franchises
- Learn about market surveys, site analysis, permits and licenses, patents, and protection of ideas
- Understand risk management, legal requirements and regulations, capital requirements, and financing sources
- Know how to determine costs and prices of goods, advertising and marketing, record keeping, and cash flow requirements