Michael Potts

Michael is the owner of the XR content agency M2 Studio and the brand Polycount.io. Michael has been working with XR technology for 25 plus years.

Michael has worked on over 3000 international projects and at the same time has always done whatever was needed to keep on the cutting edge of technology with regards to VR and AR services.

As his business enters its 22nd year it finds itself as a strong leader in the field of custom content for business to business collaboration in both VR and AR tech. Michael has given numerous talks and lectures on the use of XR technology in modern day business. Currently, he works with some of the top companies in the world across a wide spectrum of industries where he advises and develops content strategy to incorporate current XR technologies into their operations.