Best Practices in Social Media for the Communications Professional
MGMT X 469.21
This course focuses on helping communications professionals develop a social media playbook filled with strategies and tactics that achieve core business goals.
What you can learn.
- Learn to apply core PR and marketing principles to social media
- Gain knowledge on how to develop and syndicate content
- Become skilled in working with online influencers and empowered consumers
- Learn to use basic search engine optimization and how to develp a strategic social media plan