Best Practices in Social Media for the Communications Professional

MGMT X 469.21

This course focuses on helping communications professionals develop a social media playbook filled with strategies and tactics that achieve core business goals.

READ MORE ABOUT THIS COURSE
Fall
Spring
Hybrid (In-Person)
Starting at $455.00
As few as 5 weeks
2.0

What you can learn.

  • Learn to apply core PR and marketing principles to social media
  • Gain knowledge on how to develop and syndicate content
  • Become skilled in working with online influencers and empowered consumers
  • Learn to use basic search engine optimization and how to develp a strategic social media plan

About this course:

While many PR and marketing pros claim to be social media "experts," those who can demonstrate true expertise are rare and much sought after. This course is focused on helping you develop a social media playbook filled with strategies and tactics that achieve core business goals. Learn how to apply core PR and marketing principals to social media, develop and syndicate content, work with online influencers and empowered consumers, employ basic search engine optimization, and develop a strategic social media plan. 

Spring 2022 Schedule

Date & Time
Details
Format
 
-
Tuesday 7:00PM - 8:30PM PT
Canceled
See Details
385300
Fee:
$455.00
Hybrid (In-Person)format icon
Location: UCLA Extension Lindbrook Center in Westwood
Refund Deadline
No refunds after March 22, 2022
Course Requirements
No textbook required for this section.
Schedule
Type
Date
Time
Location
Lecture
Tue Mar 29, 2022
7:00PM PT - 8:30PM PT
UCLA Extension Lindbrook Center in Westwood
Lecture
Tue Apr 5, 2022
7:00PM PT - 8:30PM PT
UCLA Extension Lindbrook Center in Westwood
Lecture
Tue Apr 12, 2022
7:00PM PT - 8:30PM PT
UCLA Extension Lindbrook Center in Westwood
Lecture
Tue Apr 19, 2022
7:00PM PT - 8:30PM PT
UCLA Extension Lindbrook Center in Westwood
Lecture
Tue Apr 26, 2022
7:00PM PT - 8:30PM PT
UCLA Extension Lindbrook Center in Westwood

Contact Us

Speak to a program representative. Hours: Mon-Fri, 8am-5pm.
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